Fashion Week never fails to bring the unexpected and U by Kotex was there for the occasion. Breaking the cycle with two pop-up fashion shows styled by the iconic Patricia Field, The Ban the Bland Shows took over the sidewalks of NYC as models popped out of vans to showcase fantasy fashions from a day in the life of a stylista. From PJs to the gym to date night and dreaming of your wedding day to everything in between, Patricia Field and her House of Field team brought color and freedom of expression down the catwalk in Union Square and SoHo. Who knew feminine care could have this much style?

We wanted to share the experience through this video that captures the moment.